Writing Short E-books for Profit and for Increasing the Size of Your List
Wednesday, September 1st, 2010Does your business enterprise need a boost? Consider using special reports to add revenue and build a business contact list for future use.
What are special reports?
A special report is an ebook that discusses one particular topic and nothing else. These short reports are less than 30 pages in length. These reports are easy to use as long as you have the know-how and familiarity with the topic. It’s an internet marketing tool that isn’t too difficult to put together. How-to topics are popular as special report material. They direct a reader, step by step, how to do something.
Marketing Special Reports
Distribution of your special report is simple. You can use it to bribe the potential lead into signing up for your email list.
For instance, if you have a 5-part ecourse on a particular topic, you can distribute the first part as a special report and offer the rest as a newsletter feed. You can bait your customers using the special report. If a prospect wants the material inside the free short report, he has no choice but to join your list to get access to that information. Observe how the companies give away free reports to anyone who signs up. That’s how it works.
Earning Money
All of your special reports don’t have to go towards list building. Besides your other products or services, you can sell special reports on your website. Usually, the price for short reports is just 10 dollars or lower, but if the information is really valuable, you can increase the price. Sell single reports or create various courses to interest your customers.
Exclusive Information
Insider secrets are a great topic for your special reports. Any information that gives people an edge over their competitors is worth shelling out a few bucks for. Select a rarely discussed topic and use it as your subject matter.
Short Reports as Affiliate Tools
An affiliate program is one way to improve your business. This gives customers a way to help you make more money and also make some for them. Offer certain special reports as additional compensation for reaching a certain selling level in the affiliate program.
As you can see, there are a number of ways to use special reports. Whether you use them as freebies or bonuses, it’s up to you.
You can create nice reports using reviews too. Check out the following reviews and create some special reports:
Review of Mobile Monopoly
Review of Link Assistant

